The ad concludes that fans and players alike 'can change the game', by wearing rainbow bootlaces to support gay footballers. Midfielder Santi Carloza peers up at the camera and says, 'I can't change my height', while a topless Olivier Giroud says, 'I can't help that I'm gorgeous'. The comedic spot, created by Lucky Generals, shows players from the north London club highlighting personal attributes that they can't change.